Already have a site?
Tools for your business
Pricing
Three website packages from $1,500, scoped to what your business actually needs. Landing pages from $750. Already have a site? Reviews from $149 and add-ons from $299. No monthly plan and no lock-in.
Starter
$1,500–$2,000
One-time · Live in 1–2 weeks
A credible, fast-loading site for a local service business. Gets you found and makes it easy to get in touch.
Agencies typically quote $3,500+ for this scope
Most Common
$2,250–$3,500
One-time · Live in 2–4 weeks
Everything most businesses need: several pages, a gallery, a contact form, and local SEO, in a design that holds its own against much bigger competitors.
Agencies typically quote $6,000+ for this scope
Advanced
$4,000–$7,500
One-time · Live in 3–6 weeks
A production Next.js + TypeScript site with dynamic routing, a product catalog, a blog with written SEO posts, and a full component system.
Agencies typically quote $12,000+ for this scope
50% to start, 50% at launch. Larger projects can be split into milestones. Jobs under $500 are paid in full before I start. No recurring fees after launch.
The code, the domain, and the hosting account are in your name. Take it anywhere or hand it to another developer. No lock-in.
After a short call you get one clear number for your scope, not a range with fine print.
Already have a website?
Smaller, fixed-price ways to improve a site that already works. If a rebuild is the better deal, I will say so. Not sure which you need? Read Fix it or rebuild it?
Every important page checked on a phone and a computer
$149
Images compressed and resized, and code that slows pages down removed
From $499
One task, up to about two hours of work
From $199
What each one includes · The detailed review’s $149 is credited toward any project booked within 60 days.
Extras for a site I build, each a one-time fee. Adding one to a site I didn’t build is quoted after a quick look.
Add-on
From $299
One-time development fee
Add-on
$499–$599
One-time development fee
See one on a client site: Mountain Inn →
What’s included: Website chatbot (no AI)Add-on
From $999
One-time development fee
Bundle · Save $99
Light & dark mode and the Standard website chatbot. Guided paths add $100.
$699
Bundle · Save $149
Light & dark mode and the AI chatbot. AI usage is billed separately by the provider.
$1,149
Bundle prices are for sites I build. Guided chatbot paths add $100 to the first bundle.
| Cost | Who you pay | How often |
|---|---|---|
| Website, fixes, add-ons, bundles | Me | Once |
| Domain | Your domain company | Yearly |
| Hosting | Your hosting provider | Free or paid, depending on the site |
| AI usage (AI chatbot only) | The AI provider, such as OpenAI API pricing (opens in new tab) or Claude API pricing (opens in new tab) | Per use, billed to your account |
Not included unless we agree on it: ongoing support, content changes after launch, and updates when an AI provider changes its models.
The right-hand column is what each feature typically costs from agencies and senior freelancers. The middle column shows what the Advanced package includes. Starter and Most Common cover the subset listed on their cards.
| Feature | Basic HTML site | Advanced build includes | Market rate |
|---|---|---|---|
| Pages & Structure | |||
| Homepage Hero, nav, CTAs, above-the-fold conversion | ✓ Basic | ✓ Custom-designed | $500–$1,200 |
| About Page Team, story, trust signals | — Minimal or none | ✓ Full about page | $200–$500 |
| Contact Page Form, map, hours, CTA | ✓ Basic form | ✓ Full page + form component | $300–$700 |
| Static / Menu Pages Info pages, policies, service lists | ✓ Yes | ✓ Custom product system | $300–$800 |
| Content & Media | |||
| Gallery Photo grid, lightbox, organized display | ✓ Basic | ✓ Portfolio/project gallery | $400–$1,000 |
| Image Organization Structured by category, optimized for web | — Basic image dump | ✓ Organized by blog, hero, products, team | $250–$700 |
| Product Catalog Browsable inventory with filters | — Not included | ✓ Full catalog with product system | $800–$2,000 |
| Dynamic Product Pages Individual pages per product with URL slugs | — Not included | ✓ /products/[slug] routing | $500–$1,500 |
| Blog & SEO | |||
| Blog System Markdown-based posts with routing | — Not included | ✓ /blog/[slug] with Markdown | $750–$2,000 |
| SEO Blog Content Written, keyword-targeted posts | — Not included | ✓ 2 SEO posts included | $300–$800 |
| SEO Structure Schema markup, local SEO, meta tags | ✓ Basic | ✓ Full local SEO architecture | $750–$2,000 |
| Sitemap Auto-generated for search engines | — Not included | ✓ sitemap.ts (dynamic) | $150–$400 |
| Robots.txt Crawl rules for search engines | — Not included | ✓ robots.ts configured | $100–$250 |
| Custom 404 Page Branded error handling | — Not included | ✓ Custom designed | $100–$300 |
| Technology & Code Quality | |||
| Technology Stack Framework and language | — Basic HTML/CSS/JS | ✓ Next.js + TypeScript | $1,000–$3,000 |
| Reusable Components Modular UI for easy updates | — Minimal | ✓ 15+ components | $750–$2,000 |
| Deployment & Domain Setup Live on Vercel, domain connected | ✓ Yes | ✓ Yes | $200–$500 |
Market rates reflect standard agency and professional freelancer pricing for equivalent work. Your quote covers only what's in your project.
FAQ
No account managers, no overhead, no 12-person team charging for internal meetings. You're paying for the work itself. I build the site — that's it. Same craft, without the agency markup.
Typically 50% to kick off, 50% on delivery. For larger projects we can structure a milestone-based schedule. No recurring fees after launch.
You do. The code, the domain, the hosting account — all yours. You can take it anywhere, hand it to another developer, or keep it forever. No lock-in, no ransom.
Good — I scope to what you actually need. The full feature list above shows individual feature values so there are no surprises. Full websites start at $1,500 with the Starter package, and a simple homepage + contact page costs far less than a full catalog build.
A landing page is a single page with one job, like a campaign, a launch, or collecting leads. It's the lower-cost option and starts at $750. A website has several pages (services, gallery, contact, and so on) and starts at $1,500. Not sure which you need? Tell me what you're trying to do and I'll recommend the smallest option that does the job.
Landing pages: 5–7 days. Starter sites: 1–2 weeks. Full business sites: 2–4 weeks. Next.js / advanced builds: 3–6 weeks. The main variable is how quickly feedback and assets come back from your side.
Yes. A website chatbot without AI is $499–$599: it answers from your FAQs and pages and needs no AI service, so there is no usage bill. You can try one on a client site: Mountain Inn’s guest guide. An AI chatbot starts at $999. The AI version handles open-ended questions; it connects to an API account in your name, and the AI provider bills you directly for usage. Rates differ between providers and models (see OpenAI API pricing (opens in new tab) and Claude API pricing (opens in new tab) pricing). Those charges are separate from my build fee and hosting, and are not included in any package price. Compare the two options.
Often, yes. A detailed review is $149 (credited toward any project booked within 60 days), a speed and search tune-up starts at $499, and small fixes start at $199. On Wix, GoDaddy, or Squarespace, speed and custom features are limited by the platform, and I will tell you honestly if moving is worth it. How to tell which you need.
Yes. I'm based in Chattanooga, and most projects run remotely: a call to scope it, a shared preview link while I build, then launch on your domain.
Send it over. If the scope is comparable and the work is real, I'll beat it or match it — and likely deliver faster. The only thing I won't do is cut corners to hit a number.
Send me what you're thinking: business type, pages you need, sites you like. I'll come back with a clear number.
